This Startup Run By Ex-Apple Designers Is About To Change The Entire Publishing Industry (AAPL)

When you jam a bunch of ex-Apple designers and smart engineers into the same company, the outcome is usually pretty good.

That's still true with MAZ, a New York-based startup that's building a way for publishers to quickly roll out iPad applications for their publications.

That includes the likes of magazines like Inc, but it's also expanding to other kinds of publishing like books, internal documents and even websites.

We caught up with co-founder Paul Canetti to find out what they're working on. Here's what we learned:

• MAZ is stacked with ex-Apple designers and Adobe engineers. All of them have experience in design and publishing, and it's literally a bi-hemisphere team with a big group in India.

• For publishers, it's easier to get spotted on the App Store than the web. If you search... [via Silicon Alley Insider]