India Today & Jivox Launch Social Media Banner; Vuclip Introduces Click2Vid
India Today Group, in association with Jivox, the online video advertising network and technology platform, has launched Social Media Banner, an interactive video ads delivery platform.
The Social Media Banner can serve multiple video ads and will be used across platforms such as iPad, iPhone, Android and Blackberry devices, Windows phones, as well as desktops.
The company claims that the Social Media Banner will increase engagement without users having to visit social media websites.The India Today Group plans to use the service on its websites, such as Indiatoday.in, Businesstoday.in, Aajtak.in, Menshealth.in, Cosmopolitan.in and Wonderwoman.in.Nikhil Sharma, Deputy Manager Marketing,India Today Group Digital told MediaNama that this service is will be made available to other publishers... [via MediaNama]