Business Bits: Facebook Like a Pro, Mobile Payments Systems Compared, and More

The PR Pro's Guide to Facebook
Facebook is an excellent tool for sharing and communicating, therefore businesses should leverage its impact by engaging in real conversations with customers and fans. As such, the middleman between companies and consumers--PR professionals--can help their clients connect with communities through Facebook. Mashable has a handful of tips from a PR professional.

Why Facebook + Skype is Not a Bad Idea
Both Facebook and Google are reportedly trying to bring Skype into their respective folds, but which company would benefit from the rumored acquisition? Gigaom thinks a Facebook/Skype pairing would be not too bad an idea. Read on to find out more.

IWearYourShirt Puts a Social Twist on Product Placement
When twenty-something Jason Sadler makes an outfit change, thousands... [via At Work]